Essays - Welcome to our essays section, with an extensive repository of over 300,000 essays categorised by subject area - No Registration Required! - E-marketing is virtually conducting marketing activities through interactive computer-aided systems. Indeed unheard about two decades ago, this sufficiently new field has interested lots of organizations around the world. Enormous multinational corporations, government agencies and other different enterprises have come to position e-marketing as an essential strategic tool. Nowadays many well-built huge companies such as IKEA link their Internet approaches to their more traditional marketing efforts, whereas some relatively new launched businesses as Amazon and Egg have selected for e-marketing approaches more or less exclusively, using all new tech tools as for instance ATMs, retail kiosks... [tags: Marketing] - The Marketing Mix The objective of this document is to gain an understandable idea of the marketing mix.
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